Now Booking for 2027
Coastal celebration on the Jersey Shore
Your LBI concierge.

Every Shore Moment,
Handled.

Full-service concierge and event planning for bachelorettes, bridal showers, birthdays, and group escapes along the Jersey Shore — you arrive, we handle everything.

Let's get started

30 seconds — we take it from there

Level Up Your Shore Experience

The Shore Social is a full-service shore concierge — all-inclusive planning tailored to reflect your group's specific aesthetic, interests, and style. From activity planning to custom decor, bachelorettes to family reunions: we handle it all.

Meet Maggie

Maggie grew up spending summers on Long Beach Island, and The Shore Social was born from her love of sharing the Jersey Shore with the people she loves.

After years of planning her own celebrations along the coast, she became the go-to concierge for her friends' shore trips — and set out to help others experience the shore the way she always has: effortless, elevated, and full of little moments that feel like magic.

Whether it’s a bachelorette, a birthday, or a family reunion, Maggie believes every shore celebration deserves the kind of care that turns it into something you’ll never forget.

Maggie, founder of The Shore Social, on the beach at Long Beach Island

01. Concierge Planning

We take the stress out of organizing, so you can focus on the memories.

Complete itinerary management, reservation handling, and logistical coordination for groups of any size — from intimate showers to large family reunions.

02. Curated Aesthetic

Instagram-worthy setups designed with your specific vision in mind.

Custom signage, balloon installations, tablescapes, and beach picnics that set the perfect tone for every celebration.

03. Local Expertise

Unrivaled access to the best private chefs and hidden shore gems.

Based on Long Beach Island and serving from Asbury Park to Cape May — we know the exclusive spots that aren't on the typical tourist maps.

Concierge Services

From the first search to the final toast, consider every detail of your coastal celebration handled.

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Airbnb sourcing, recommendations, and booking coordination

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Full itinerary creation and weekend planning

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Restaurant reservations (dinner + brunch)

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Activity planning (boat day, beach setups, fitness classes, etc.)

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Event styling and theme development

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Welcome bag design, sourcing, and assembly

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Vendor coordination (chefs, photographers, décor, etc.)

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Photography — portraits, group shots, and detail coverage

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Content creation — photos and Reels captured throughout your stay

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Grocery and alcohol pre-stocking

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On-call support during the trip

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Day-of setup and coordination

Curious what an LBI weekend looks like? Read the LBI Guide

Signature Packages

Curated concierge tiers, endless add-ons — built for every kind of coastal celebration.

Planning a multi-day trip or single event? We do both.
Concierge

Arrival Ready

Starting at $450

Walk into a house that is already sorted.

  • ◆Up to four restaurant reservations held in your name
  • ◆A backup option for each night
  • ◆Text support during your stay
  • ◆Full grocery and beverage stocking before you arrive
  • ◆Beach setup arranged for your first day
  • ◆A custom guide to your town
  • ◆One planning call
Request Quote
Concierge

Family Week

Starting at $695

The whole week, handled.

  • ◆Everything in Arrival Ready, plus
  • ◆Full week itinerary balancing the kids and the adults
  • ◆Up to six reservations
  • ◆One private chef dinner coordinated
  • ◆A rainy day plan
  • ◆Beach setup all week
  • ◆One activity booked
Request Quote
Most BookedConcierge

Bachelorette Weekend

Starting at $1,200

You are the maid of honor, not the tour guide.

  • ◆Full Friday to Sunday itinerary
  • ◆Every reservation including the hard Saturday table
  • ◆One coordinated group activity
  • ◆Welcome bags assembled and placed before arrival
  • ◆Decor for one moment of the weekend
  • ◆Transportation arranged
  • ◆A shareable digital itinerary for the group chat
  • ◆Text support all weekend
Request Quote

About $100 per person for a group of twelve.

Milestone

Celebrations & Milestones

From $895

Sixtieth birthdays, anniversaries, retirements, reunions.

  • ◆Full weekend planning
  • ◆All reservations
  • ◆Decor and tablescape design for the main event
  • ◆Vendor sourcing and management
  • ◆Custom details for the occasion
  • ◆On-site presence for the event itself
Request Quote

Larger events with catering and full vendor management are quoted at 15% of your event budget.

Vendor costs such as chefs, charters, groceries, and rentals are billed separately at cost. You will see every number before anything is booked.

Planning something bigger?

Rehearsal dinners, welcome parties, clambakes, engagement parties, and large private celebrations. Every event is different, so every quote is custom. Tell us what you are planning and we will come back to you within the week.

Request a quote

The Shore Social × Coastal Content NJ

Photography & Content Creation

Be in the memories, not behind the camera. In partnership with Coastal Content NJ, we bring a dedicated content creator to your LBI celebration to capture the candids, group photos, getting ready clips and little details.

★★★★★

"The Shore Social transformed our beach house into a dream. The attention to detail was beyond anything we expected."

Courtney R.LBI
★★★★★

"The absolute best decision for my sister's bachelorette. They handled the groceries, the decor, and the vibes perfectly."

Lindsay P.LBI
★★★★★

"From welcome bags to the private chef dinner, every detail was perfection. Our family weekend has never felt more special."

Alexa M.Spring Lake
★★★★★

"We used The Shore Social for our 4th of July party. They were very easy and prompt to work with! Would use The Shore Social again for a party on LBI!"

AnastasiaLBI

Follow Along on Instagram

See real weekends, behind-the-scenes planning, and shore inspiration @the.shore.social

Follow @the.shore.social

How Your Concierge Works

1.

Connect

Submit your inquiry with dates & guest count.

2.

Customize

Review a bespoke proposal built for your group.

3.

Curate

We finalize every detail of your itinerary.

4.

Celebrate

Arrive to a perfectly styled shore weekend.

While we’re based in LBI, we serve the entire Jersey Shore!

Frequently Asked

Quick answers about planning your Jersey Shore celebration.

What towns along the Jersey Shore do you serve?

We're based on Long Beach Island and regularly plan events in LBI, Asbury Park, Ocean Grove, Spring Lake, Belmar, Manasquan, Bay Head, Sea Girt, Avalon, Stone Harbor, and Cape May. If your shore town is a reasonable drive from LBI, just ask — we love a road trip.

How far in advance should I book?

For full-service weekend packages, 2–4 months out is ideal — especially May through September when rentals and vendors book fast. Need something sooner? Ask about our rush planning services and we'll let you know what's possible.

What's included in your planning packages?

Every package starts with a consultation and builds from there: Airbnb or rental sourcing, custom itinerary creation, restaurant and activity reservations, vendor coordination, decor concepting, and on-call support during your trip.

Can you work with my Airbnb or rental?

Absolutely. We can source and book a rental for you, or step in with decor, itinerary planning, and vendor coordination for a place you've already secured.

Do you only plan bachelorette parties?

Not at all. While bachelorettes are a favorite, we plan bridal showers, birthdays, family weekends, reunions, corporate retreats, and milestone celebrations of all kinds.

Can you handle last-minute planning?

Yes — depending on date and availability. Our rush services are designed for groups who need a beautiful, stress-free weekend on a tighter timeline.

How does pricing work?

We offer four packages plus a full menu of à la carte add-ons. After a quick call or inquiry, we'll send a custom proposal based on your group size, location, and vision. No hidden fees.

Start Your Inquiry

Tell us about your trip or event and your concierge will be in touch within 24 hours.

1. The Basics—2. The Details

Own a rental property on LBI? Offer your guests a concierge.

Learn about owner partnerships

Coming back next summer?

The Standing Reservation is $395 a year. We keep your preferences on file, book your restaurants the day their calendars open, and give you ten percent off everything else. Built for the families who rent the same house the same week every year.

Learn more